Today I found out that one of my most favorite small businesses is closing its doors after 7 years.  What is even more unsettling, is that they were a shoe boutique and really good at what they did.  It makes you think about the recipe for success.  As The Ruby Slipper approaches its third birthday, I struggle with the best way of getting the word about us.....with all the social media avenues, etc etc.  But really, it comes down to you.  So if you enjoyed your experience(s) at our store, sign up for our fashion blasts and refer a friend.  It could get both of you $25.  Small businesses are the livelihood of our communities.  Support them.  Or even better, tell a friend and spread the word.

July 15, 2014 by Christine Reyhons

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